Gamification Analysis: How Pokemon Go Engages All Four Player Types

There are many tools withing gamification (using games to solve real world problems) and one of my favorites is the player types referred to as Bartle's Taxonomy of Players. Similar to personality types, the taxonomy says that different players have different motivations and way to be engaged. I made a quick review of what the four player types are and how the popular mobile game Pokemon Go engages all of the player types, watch below!

Levi Baer

Chicago, IL